We’ve needed new language for these issues. “Political correctness” is a dated term and, more importantly, doesn’t apply anymore. It’s not that elites are enforcing a set of manners and cultural limits, they’re seeking to reengineer the foundation of human psychology and social institutions through the new politics of race. It’s much more invasive than mere “correctness,” which is a mechanism of social control, but not the heart of what’s happening. The other frames are wrong, too: “cancel culture” is a vacuous term and doesn’t translate into a political program; “woke” is a good epithet, but it’s too broad, too terminal, too easily brushed aside. “Critical race theory” is the perfect villain.
Through a series of Fox News interviews and New York Post articles, Rufo attacked not only CRT in schools, but also “equity,” “social justice,” “diversity and inclusion” and “culturally responsive teaching.” The articles and appearances were source material for later local journalistic writing and school board initiatives, and established common language in bills or policies introduced or passed in nearly two dozen states. The attacks draw on many stark historic parallels and also again sought to narrow the definition of race from biology, bias, character and now (again) curricula.